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Articles on Brand Management

Designing For Success: 4 Elements of Corporate Identity

What is corporate identity? Answers from 3 leading brands.

Content marketing hack: why marketing asset management is your key 2018 investment

 

Nightmare sign-off scenarios: why you need to start using email signature software

In today’s digital world first impressions are as important as they are in real life. Much time, research and reporting is spent on carefully crafted [...]

4 of the worst things about being a Brand Manager

  With companies investing an estimated $500 billion globally each year on brand marketing, the role of a Brand Manager aka ‘the brand guardian’, is n[...]

5 unbreakable rules of email signature marketing

Despite the rise of social media and phenomenon of influencer marketing, today’s business culture still belongs to the email. 86% of professionals pre[...]

Streamline your sales process and build your brand

As complexity in sales increase, great templates for all parts of the funnel will increase your chance of winning more business. Ensure the correct us[...]

When two become one: how to launch a successful rebranding strategy

  According to the Harvard Business Review, “somewhere between 70-90% of mergers and acquisitions result in failure”. This staggering statistic is eve[...]

How to use document assembly software to become the office cyborg and branding Robocop

 

Brand Consistency Builds Brand Integrity

Post originally published on the Microsoft Partner Apps Blog. 


Enterprise email signature management

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